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Experience Matters: David B. Samadi, MD — Advancing Robotic Prostate Surgeries Worldwide

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Open Payments: Creating Public Transparency in Industry-Physician Financial Relationships

The Patient Protection and Affordable Care Act Sec. 6002, once referred to as “The Sunshine Act” and now known as “Open Payments,” establishes a disclosure program on a national scale that promotes transparency of the financial relationships between the medical industry (“reporting entities”) and physicians and teaching hospitals.

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Experience Matters: David B. Samadi, MD — Advancing Robotic Prostate Surgeries Worldwide

Expertise in open, laparoscopic and robotic-assisted laparoscopic modalities led one prostate surgeon to develop the revolutionary SMART prostatectomy, which reduces operative times and postoperative complication rates. Now, he offers this innovative procedure to patients from across the globe in a customized unit at Lenox Hill Hospital.

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Print and Digital Integration

5 Reasons to Avoid the Siren’s Song of an All-Digital Strategy

Marketers pinning their hopes to a single platform—whether print or digital—are selling themselves short. Before shifting to an all-digital strategy, consider these facts that point to the value of print as part of an integrated marketing mix.

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MD News is an award-winning business and practice-management publication for leading physicians and surgeons. The magazine offers a sophisticated form of marketing that builds relationships with colleagues and clients through a collection of articles, the majority of which are sponsored by select underwriters and advertisers.

Position your message in front of local MD News readers and reach top decision makers in the market. MD News magazine gives you the advantage to promote directly to your local target audience, generating strong image awareness and driving higher sales volume.

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